Key Facts
Company Description
One-LinerThe Baltic region has ~1.1M registered legal entities across the three countries. BalticLeads covers 95%+ of them, while global tools (Apollo, ZoomInfo, Hunter) cover 20-40% via web scraping. Direct registry sourcing means fresher data (48-hour refresh), better completeness (every legal entity is in the registry by law), and stronger GDPR compliance (publicly available business data, not scraped personal data).
The platform supports five languages natively (English, Estonian, Russian, Latvian, Lithuanian) and includes deliverability features (SPF/DKIM/DMARC pre-flight checks, mailbox warmup integration, List-Unsubscribe header) plus an AI spam-word scoring tool. Pricing tiers: Free (20 emails), Starter €49/month (500 emails, Estonia), Business €99/month (2,500 emails, +Latvia), Professional €199/month (6,000 emails, +Lithuania), Enterprise €899/month (67,500 emails, 5 sender mailboxes, free Excel export).
BalticLeads is rolling out Nordic and Central European market coverage through 2027: Finland (Q3 2026), Poland (Q4 2026), Sweden (Q1 2027), Norway and Denmark (Q2 2027), Czechia (Q3 2027). The full Nordic+CEE tier will cover ~5 million B2B contacts at launch.
Brand Assets
Logo, favicon, social cards. Use any of these for press coverage without prior permission.
Founder & Background
Headquarters: Tallinn, Estonia (e-Residency / FANARI OÜ, reg. 16648170)
Founded: January 2026
Customer base: 200+ paying customers across Estonia, Latvia, and Lithuania (as of May 2026)
Team: Bootstrapped, currently small distributed team
Why started: The founder noticed that Baltic SMBs were either paying agencies €2,000-4,000/month for B2B lead generation or spending hours manually scraping Apollo for incomplete data. The official government registries hold complete data and are technically public — but no productized layer made them accessible to non-technical buyers. BalticLeads is that productized layer.
Story Angles for Coverage
- "Estonian startup challenges Apollo/ZoomInfo with native Baltic data" — David vs Goliath story. We have better Baltic coverage at 1/30 the price.
- "GDPR-compliant cold email: what works in 2026" — expert quote / opinion piece. Founder available for interviews.
- "How to bootstrap a SaaS in Baltic markets" — founder story for entrepreneurship media.
- "Government-registry data as a SaaS moat" — strategy / SaaS analysis angle.
- "BalticLeads expands to Finland / Poland / DACH" — news of each market launch (Q3/Q4 2026, 2027).
- "Multi-language B2B SaaS: lessons from supporting 5 languages from day 1" — engineering/product blog angle.
Press Contact
For interviews, quotes, exclusive data, or partnership inquiries:
Email: info@balticleads.ee (subject: "Press")
Response time: within 24 hours for journalists on deadline
Languages available: English, Estonian, Russian
Quick Quotes (Use Freely)
"We're proving you don't need to pay €500/month to Apollo or ZoomInfo just to reach Baltic businesses. Our customers pay €49 and get the data sourced directly from the same government registries the big tools eventually scrape — but fresher, cleaner, and 10× cheaper."
"The Baltic region has 1M+ registered companies but the global B2B databases cover maybe 30% of them. We pulled directly from Äriregister, Uzņēmumu reģistrs, and Registrų centras — the official sources. The result is 95%+ coverage, refreshed every 48 hours."
"GDPR isn't a barrier to B2B cold email — it's a clarifying framework. Article 6(1)(f) explicitly permits business-to-business outreach with proper opt-out. The actual hard part is deliverability, not legality."